Bob is one of the Minions from the Despicable Me franchise, and one of the three main protagonists (alongside Kevin and Stuart) as well as the deuteragonist of the film Minions. He is a short and bald minion with green and brown eyes. He often carries around a teddy bear that he owns called Tim, which is brown with yellow buttoned eyes.
History with the Macy's Parade
A balloon of Bob the Minion was announced in April of 2017, alongisde several other floats as a larger announcement for the new Universal's Holiday Parade Featuring Macy's at the Universal Orlando Resort. The design of the balloon features Bob sporting a red-knitted holiday sweater, as he eagerly runs down the Parade route, in hopes of delivering his letter to Ol' Saint Nick.
The Bob balloon is part of the Despicable Me unit of the Parade, and appears alongside three floats, a balloon of his teddy bear, Tim, and various dancers in Minion-inspired outfits. The balloon has appeared in every run of the Parade since, and continues to do so as of January 2020.