The Cheesasaurus Rex is an orange tyrannosaurus rex and the mascot for Kraft Macaroni and Cheese. Until he became a discontinued mascot.

History with the Macy's Parade

The Cheesasaurus Rex balloon first appeared in the 75th Parade in 2001, as he goes under disguise as a "tyranno-tourist", flashing his camera and telling the crowd to say "cheese". That same year, an NYPD symbol was painted onto the hat, in order to pay respects to the deceased NYPD officers after the events of 9/11. The following year, it was painted over, but still continues to be a part of the lineup. This balloon was also the first giant balloon to utilize a blinking light, to give the effect of his camera flashing. He was retired in 2003, where he was not mentioned on the NBC telecast due to time restrictions. After this appearance, the balloon was permanently retired from the Parade. The balloon's existence was last confirmed in November 2016. In addition to appearing as a balloon, the Cheesasaurus Rex appeared as a walk-around character on the Toon Balloon-Abration float, which celebrated the balloons past and present from the Macy's Parade.


  • In 2002, his right arm was caught and punctured by a tree at Central Park West. As a result, the arm became deflated.


Gallery: Cheesasaurus Rex

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