Macy's Thanksgiving Day Parade Wiki

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Macy's Thanksgiving Day Parade Wiki
Macy's Thanksgiving Day Parade Wiki
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The Santason Parade was a Thanksgiving Parade held in Boston from 1929 to 1941, staged by the Jordan Marsh department store. It was named after the son of Santa Claus, Santason, who kicked off the event by arriving from the North Pole in a hydroplane that landed on the Charles River. Giant balloons from the Macy's Thanksgiving Day Parade were featured, as were other inflated figures provided by Goodyear. Other elements included drum majors, jugglers, and trick bicycle acts. It routinely drew hundreds of thousands of spectators each Thanksgiving morning.

In 1942, Jordan Marsh announced that the Santason Parade would be paused as a result of World War II. Despite the war ending in 1945, the event never returned, and the Jordan Marsh brand itself was retired in 1996 and converted to Macy's.

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