TADA! or The Theater And Dance Alliance is a dance company based in New York City. Their mission since 1984 has been to provide young peoplefrom different social, racial, economic, and cultural backgrounds with musical theater programs that inspire them to learn, be creative, and think differently through high-quality productions, positive youth development, and education programs.
History with the Macy's Parade[]
The Theater And Dance Alliance made four performances at the Macy's Thanksgiving Day Parade, starting in 1985 with New Edition on The Robotman & Friends float. They would act as the dancing ensemble in 1986 and 1987 with Barbie & The Rockers. For the company's fourth time at Macy's in 1989, they performed "Strike Up The Band" with Scott Bakula, The Cast of Meet Me in St. Louis, and The NCA Super-Star Drill Team.