Macy's Thanksgiving Day Parade Wiki

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Macy's Thanksgiving Day Parade Wiki

The 97th Annual Macy's Thanksgiving Day Parade was held on November 23, 2023, in New York City, and shown to viewers live on NBC and Peacock that same day from 8:30 a.m. to noon EST. The broadcast was hosted by Savannah Guthrie, Hoda Kotb and Al Roker. The lineup featured 16 giant helium balloons, 33 heritage and novelty balloons, 26 floats, more than 700 clowns, 12 marching bands, nine performance groups, a host of musical stars, and the one-and-only Santa Claus.

Parade Lineup[]

Listed below are the parade elements that appeared in the 2023 Macy’s Thanksgiving Day Parade. They are categorized by unit type, with their respective sponsors in bold. Home locations of talent ensembles are featured in brackets, and guest star’s float appearances are indicated in bold.


Giant Balloons[]

Novelty Balloons[]




Specialty Units[]

Toy Floats[]

Marching Bands[]

Guest Stars[]

Special Characters[]

Performance Groups[]

Pre-Parade Acts[]


Stilt Walkers[]

Clown Vehicles[]


  • The NBC broadcast of the 2023 Parade achieved the highest number of viewers in the NBC broadcast's history, attracting 28.5 million viewers (including streams on Peacock)—a 6% increase from the previous year.[6]
  • Josh Gad and Andrew Rannells of Broadway's Gutenberg! The Musical! appeared as live correspondents along the Parade route on NBC's broadcast.
  • Guest stars interviewed on the NBC telecast included Jimmy Fallon (The Tonight Show), Olympians Kelly Chang and Sara Hughes with Paralympian Ezra French, President Joe Biden and First Lady Jill Biden, Abigail Spencer (Extended Family), Lacey Chabert (Haul Out the Holly: Lit Up), and Andy Cohen (Watch What Happens Live). Leslie Odom Jr. was also planned (but failed) to make an appearance.[7]
  • Reba McEntire (The Voice), Melissa Rauch (Night Court), and Lauren Alaina recorded Thanksgiving messages for the NBC telecast.
  • Beyoncé provided a special holiday message on the telecast, giving viewers the first look at a trailer for her film Renaissance.
  • Several additional cameras (including drone cameras) were added along the route, giving viewers of NBC's Parade coverage never-before-seen vantage points.
  • The 2023 Parade was the first to utilize the rebranded promotional campaign produced in collaboration with design studio Mattson Creative.[8]
  • The Ice Cream Cone balloon and Macy's Express Train float were planned to make an appearance, but were later pulled from the lineup.[9]
  • This was the first parade since 1993 to not include the Ribbon Cutting Ceremony.
  • The NBC broadcast received a Daytime Emmy nomination for Outstanding Daytime Special.[10]

NBC Credits[]

  • Executive Producers: Brad Lachman and Bill Bracken
  • Directed by: Joe DeMaio
  • Written by: Meggie McFadden and Matt Lachman
  • Music Director: Ray Chew
  • Coordinating Producer: Carmela Tripodi
  • Producer: Matt Lachman
  • Supervising Producer: Adam Wald
  • Production Supervisor: Nicole Gauthier
  • Art Director: Ed Helbig
  • Script Supervisor: Becky Wahle Camp
  • Tape Producer: Shaun Smith
  • Line Producers: Cate Gropper and Jana Lerner
  • Technical Managers: Barry Sprague, Aaron Sasson, Joe Cocozza
  • Production Managers: Hatice Soyal and Nick Cohen
  • Music Manager: Jaynell Grayson
  • Music Production: Al Theurer
  • Segment Directors: Brad Lachman and Alex Vietmeier
  • Associate Directors: Adam Mishler, Marty Pasetta Jr., Bill Bracken, John Coleman, Casey B. Davis, Janine DeVito, Dawn Dicicco, Renee Goldkorn, Susan Kramer, Amy Mancini
  • Stage Managers: Eddie Valk, Joey Despenzero, Jeff Leib, Kevin Lishawa, Julie Lorusso, Linda Spadaro-Carrizzo, Tom Ucciferri
  • Production Coordinators: Dabney Rauh, Matthew Fodera, Jonathan Jackson, Amanda LaRae Price
  • Script Coordinator: Hayley Broderick
  • Music Coordinator: Scott Siegel
  • Production Assistants: Doug Gallo, Alex Austin, Matt Balfour, Peter Charney, Antonia Chiarelli, Lauren Chorlton, Abby Damouras, Rachel Koch, Samantha Lemza, Megan Parr, Christian Powell, Leah Pye, Andrew Ramallo, Katie Reif, Matt Schmittdiel, Julia Schemmer, Sara Vandivier, Sam Wilde, Bailey Wilkinson
  • Technical Director: Dave Saretsky
  • Announcer: Les Marshak
  • Lighting Directors: Geoff Amoral and Rick McGuinness
  • Backtimer: Molly Gray
  • Staging Lead: Carps & Props: Hillary Byrne
  • Post Production Supervisor: David Emanuele
  • Editors: Colin Dow and Noah Rosenstein
  • Senior Audio: Jorge Silva, Chris Acker, Dave Swanson
  • Audio: Greg Acker, John Ariz, Jay Carrie, Mel Cubero, Frank Duca, Will Finan, Josh Flower, Ricardo Gomez, Jack Goodman, Andrew Guberman, Holly Murray, Chris Prinzivalli, Andrew Puccio, Jason Ruggles, Christian Schrader, Bob Selitto, Ryan Stotts, Jim Tomlinson, Gianluca Trombetta, Jim Van Bergen, Amanda Wong
  • Graphic Design: Michael Cole and Mark Perricone
  • Xpression: Layne Dornstein
  • Senior Video: Oliver Bosill
  • Video Record: Alan Buchner
  • Video: Taylor Dees, Chris Halloran, Ed La Vin
  • Video Playback: Kevin Hamel, Marc Nathan, Chris Rider
  • Cameras: William Angelucci, John Atkinson, Dan Balton, Marc Bloomgarden, Ryan Celecia, Dan Erbeck, Robert Feder, Mike Gemelli, Keith Greenwood, Jake Hoover, Ray Hoover, Kat Kallergis, Evans Kotsis, Toré Livia, Martin Marietta, Ben Parsons, Vin Rega, Ron Rigoli, Mike Simon
  • Chopper Team: Rob Angelos, Kevin Chupka, Tom Zweier
  • Drone Team: Pablo Barrera, Stas Bilyavskiy, Stuart Bryce, Chris Chepiga, Jose Gonzalez, John Graham, Dexter Kennedy, George Konnaris, Edward Kostakis, Konstantinos Kostakis, Dennis Mancia, Dylan O'Keefe, Tyler Poland, Adam Troeger
  • Promotional Consideration Furnished by: Parkwood Entertainment, State Farm
  • Special Thanks to: Mayor's Office of City Wide Events, NYCDOT, NYPD, Mayor's Office of Media & Entertainment, Macy's Parade Families & Dedicated Volunteers

For Macy's Studios[]

  • Executive Producer: Wil Coss
  • Creative Producer: Wesley Whatley
  • Parade Producers: Jordan Dabby, Kathleen Donohue Wright
  • Line Producer: Carolynn Kolinsky
  • Studio Operations: Lenny Drenski
  • Associate Producers: Sara Flores, Kimberly Montgomery
  • Publicity: Christine Olver Nealon, Orlando Veras, Ryan Gannon, Gabriella Boresi
  • Talent Producers: The Talent LA
  • Production Managers: Katherine Christakos, John De Leon, Carolyn Dellisanti, Robert DiGiovanni, David Fershadt, Jenna Geniale, Tanner Glaves, Elizabeth Gonzalez, Charles Hoppe, Paul Lopacinski, Mackenzie Schroeder, Nicola Shackman-Ryden, Erin Stief, Evelyn Tam
  • Studio Production: Gerard Angelella, Justin Briggs, Emily Black, Rudy Botelho, Christian Bracco, Cameron Carnivale, John Cheney, William Cooney, Alyssa Devers, Brian Drew, Simon Fisher, Matt Guarino, Matthew Hoffer, Devon Holland, Josephine Hong, Eric Hudspeth, Alexander Kanderis, Paulo Krasulja, Tina Pfefferkorn, Noelle Rasco, Thomas Schnackenberg, Cory Stallworth, Gregory Thompson, Cory Watson
  • Production Coordinators: Carolina Arboleda Rueda, Liz Colabraro, Nerissa Diaz, Robin Erichsen, Eric Gelb, Joann Lewis-Slaughter, Darlene Peaco, Kylie Remley, Lauren Rossi, Jordana Terrel, Rose Tibbets, Geneva Wilson, Matthew Taft

Notes and References[]

  1. The Bluey balloon was joined by a new, smaller balloon based on the Keepy-Uppy game—aptly—titled "Bluey's Keepy Uppy Balloon."
  2. In a novel twist, the Smokey Bear balloon was featured through pre-recorded footage during the Parade's first hour. As such, the balloon was not mentioned when it reached 34th Street. The initial broadcast featured footage of the balloon's 2022 flight, while the repeat broadcast featured footage from Balloonfest 2019.
  3. 3.00 3.01 3.02 3.03 3.04 3.05 3.06 3.07 3.08 3.09 3.10 3.11 Parade units that returned after a year-plus absence included the School Bus Vehicle (first time since 2021), Yellow Macy's Star 1 (first time since 2021), Alphabet Clowns (first time since 2020), Sea Anemone Stilt Walkers (first time since 2019), Peg Leg Pirate Stilt Walker (first time since 2021), Pirate Plankster Clowns (first time since 2017), Circus Clowns (first time since 2021), Opening Macy's Star 3 (as Gold Macy's Star, first time since 2020), the Poinsettia Ornaments (first time since 2008), Puppeteers with Candy Puppet Stilt Walkers (first time since 2020), Macy's REO Truck (first time since 2016), Goldie Guard Stilt Walkers (first time since 2020), and a variant of the Toy Soldier Stilt Walkers (first time since 2011).
  4. The Tiptoe balloon puppet was instead only present at 34th Street and did not travel down the route, as it had previously caused the lineup to fall behind.
  5. Kotb rode on the front of the Tom Turkey float along Central Park West, eventually disembarking at 59th Street.
  6. Hibberd, James. "‘Macy’s Thanksgiving Day Parade’ Draws Its Biggest TV Audience Ever." The Hollywood Reporter. November 24, 2023.
  7. "Star Studded Appearances for "Macy's Thanksgiving Day Parade." The Futon Critic. November 22, 2023.
  8. Instagram post from Mattson Creative.
  9. u/JamarcusMudkip "The 2023 Macy's Thanksgiving Day Parade Lineup! (As of now)." r/MacysParade on October 7, 2023.
  10. "The 51st Daytime Emmy Nominees are...". The Emmys. April 19, 2024.

See also[]